for Grindex

Update: 20.06.2022

Last week: 23 week 2022 (06.06.2022 - 12.06.2022)

Last full month: May 2022

BRAND PORTFOLIO PERFORMANCE

One-pager

Time period Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC
WoW 2 168 8.2% 56.1% 2.9 1 067 461 10.8% 84.1% 2.1 2.6%
MoM 11 035 25.2% 57.7% 4.3 5 381 393 26.6% 84.3% 3.1 15.9%
YTD 58 130 -0.4% 55.4% -4.2 27 452 720 28.6% 82.7% 0.9 7.2%
MAT 117 393 -17.4% 53.7% -7.1 51 717 351 9.8% 80.9% -0.5 -6.5%
KAPSIKAM
WoW 19 213 5.3% 2.6% 0 8 007 558 5.2% 2.8% 0 6.1%
MoM 181 730 7.1% 2.7% 0.1 77 129 996 3.9% 3.0% 0 3.9%
YTD 499 999 1.1% 2.7% 0 211 687 486 2.6% 2.9% -0.3 -0.7%
MAT 1 070 413 -10.8% 2.7% -0.1 444 329 047 -6.3% 3.0% -0.3 -7.6%
MILDRONATE
WoW 81 564 11.0% 22.7% 0 53 822 111 11.4% 24.1% 0.5 10.9%
MoM 360 668 -9.8% 22.8% -0.1 237 860 061 -11.6% 24.2% 0 -9.5%
YTD 2 483 029 18.8% 16.7% 1.3 1 427 902 346 63.5% 18.2% 3.8 9.4%
MAT 5 188 777 12.7% 17.0% 1.8 2 488 142 703 33.7% 16.6% 2.6 1.1%
SULFARGIN
WoW 2 718 -4.3% 0.7% -0.2 1 376 603 -3.7% 1.0% -0.2 17.4%
MoM 13 891 25.1% 0.9% 0.1 7 083 874 23.2% 1.3% 0.2 9.4%
YTD 72 068 4.3% 0.8% 0.1 36 113 143 10.7% 1.1% 0.1 -4.4%
MAT 167 097 -11.9% 0.9% 0 83 259 888 -1.8% 1.2% 0 -8.3%
VIPROSAL
WoW 24 027 23.1% 3.1% 0.4 9 817 330 21.4% 3.3% 0.5 6.5%
MoM 101 145 3.8% 2.9% 0 42 008 570 0.6% 3.1% -0.1 3.9%
YTD 625 520 28.1% 3.2% 0.7 258 581 366 39.6% 3.4% 0.7 -0.1%
MAT 1 380 609 7.0% 3.2% 0.4 544 669 472 14.4% 3.4% 0.3 -7.3%

YTD

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 58 130 -0.4% 55.4% -4.2 27 452 720 28.6% 82.7% 0.9 7.2%
KAPSIKAM 499 999 1.1% 2.7% 0 211 687 486 2.6% 2.9% -0.3 -0.7%
MILDRONATE 2 483 029 18.8% 16.7% 1.3 1 427 902 346 63.5% 18.2% 3.8 9.4%
SULFARGIN 72 068 4.3% 0.8% 0.1 36 113 143 10.7% 1.1% 0.1 -4.4%
VIPROSAL 625 520 28.1% 3.2% 0.7 258 581 366 39.6% 3.4% 0.7 -0.1%

MAT

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 117 393 -17.4% 53.7% -7.1 51 717 351 9.8% 80.9% -0.5 -6.5%
KAPSIKAM 1 070 413 -10.8% 2.7% -0.1 444 329 047 -6.3% 3.0% -0.3 -7.6%
MILDRONATE 5 188 777 12.7% 17.0% 1.8 2 488 142 703 33.7% 16.6% 2.6 1.1%
SULFARGIN 167 097 -11.9% 0.9% 0 83 259 888 -1.8% 1.2% 0 -8.3%
VIPROSAL 1 380 609 7.0% 3.2% 0.4 544 669 472 14.4% 3.4% 0.3 -7.3%

WoW

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 2 168 8.2% 56.1% 2.9 1 067 461 10.8% 84.1% 2.1 2.6%
KAPSIKAM 19 213 5.3% 2.6% 0 8 007 558 5.2% 2.8% 0 6.1%
MILDRONATE 81 564 11.0% 22.7% 0 53 822 111 11.4% 24.1% 0.5 10.9%
SULFARGIN 2 718 -4.3% 0.7% -0.2 1 376 603 -3.7% 1.0% -0.2 17.4%
VIPROSAL 24 027 23.1% 3.1% 0.4 9 817 330 21.4% 3.3% 0.5 6.5%

MoM

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 11 035 25.2% 57.7% 4.3 5 381 393 26.6% 84.3% 3.1 15.9%
KAPSIKAM 181 730 7.1% 2.7% 0.1 77 129 996 3.9% 3.0% 0 3.9%
MILDRONATE 360 668 -9.8% 22.8% -0.1 237 860 061 -11.6% 24.2% 0 -9.5%
SULFARGIN 13 891 25.1% 0.9% 0.1 7 083 874 23.2% 1.3% 0.2 9.4%
VIPROSAL 101 145 3.8% 2.9% 0 42 008 570 0.6% 3.1% -0.1 3.9%

VIPROSAL


VALUE & VOLUME DYNAMICS

VOLUME


VALUE

MS VOLUME

MS VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


KAPSIKAM


BRAND VALUE & VOLUME DYNAMICS

MS VOLUME


MS VALUE

VOLUME

VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


MILDRONATE


VALUE & VOLUME DYNAMICS

VOLUME


VALUE

MS VOLUME

MS VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


SULFARGIN


BRAND VALUE & VOLUME DYNAMICS

MS VOLUME


MS VALUE

VOLUME

VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


APILAC


BRAND VALUE & VOLUME DYNAMICS

MS VOLUME


MS VALUE

VOLUME

VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM

REFERENCE

Abbreviations

WoW - Week Over Week Change = Sales of the last week / Sales of the previous week - 1

MoM - Month Over Month Change = Sales of the last full month / Sales of the previous full month - 1

YTD - Year to Date - a period of time beginning the first day of the current calendar year up to the current date

MAT - Moving Annual Total - a period, being any 12 month period ending on the last week

MS - Market Share

Data Sources:

DSM: Sales

Palomars: TRPs

MI: Fact Digital Costs

MI Estimated Costs: TV costs